SALTEX attendance continues to grow

By Alistair February 25, 2018 10:17 Updated

An independent audit has confirmed that the combined attendance over the two day exhibition totalled 8,909 – the highest since SALTEX moved to the NEC, Birmingham.

Over the past two years the exhibition has recorded an encouraging and consistent flux of visitors on each occasion, but in 2017 a boom of visits seemed to be apparent.

The show’s debut year at the NEC in 2015 saw 8,714 attendees, 2016 recorded 8,754.

“We were really impressed with the amount of customers visiting our stand! SALTEX TV was excellent too, perfect for promoting a new product,” said Holly Jones, marketing manager for Reesink Turfcare.

Price Turfcare, a newly established business founded by Ransomes Jacobsen’s former sales director, Rupert Price, was another exhibitor that achieved all of its objectives. “As a start-up business which has only been in existence since the beginning of the year, our first visit to SALTEX was a very positive experience. One of our aims at SALTEX was to look for new dealer partners and this worked well for us. I can safely say that SALTEX ticked all the boxes,” said Rupert.

After a 16 year absence from SALTEX, LWS Irrigation returned and director Simon Edginton confirmed that it was the correct decision. “We were delighted with the huge amount of leads we received from a wide sector of the industry including football, golf, cricket and bowls facilities. Needless to say we certainly won’t be waiting so long to exhibit again.”

With more than 300 exhibitors showcasing their products and services, SALTEX visitors were treated to an impressive line-up of world-class innovation.

There were plenty of opportunities at SALTEX 2017. Learning LIVE, SALTEX’s all-encompassing education programme, featured over 100 high-profile speakers and 26 hours of free seminars; Pathology and Soil Science LIVE enabled visitors to solve any problematic soil profiles; career advice was on hand through the all-new ‘Job Clinic’ and turf management advice from IOG regional pitch advisors was readily available through ‘Ask the Expert’.

SALTEX 2018 will take place at the NEC, Birmingham on October 31 and November 1.